That’s why the husband and wife team, Emma and Andrew, embarked on a mission to create a rum that not only tastes amazing but betters the planet.

Meet Underdog Spiced Rum - a brand with an ethos and committed to environment sustainability. It contains no artificial colourings, no added sugar and is entirely GMO-free. It uses sustainable packaging with no plastics and labels made from 100% recycled content. Furthermore, 10% of profits from every bottle of Underdog rum sold is donated to rainforest conservation. 

“Raise the bar”

Underdog Spiced rum is a delicious blend of 100% natural rums from Trinidad, the Dominican Republic and Venezuela aged from three to eight years. Lightly spiced with a signature blend of natural spices and flavours – perfectly balanced with spices complimenting and accentuating the punchy aged rum.

Subtly spiced to perfection

With notes of light caramel, sweet honey, natural vanilla, ginger and a touch of chilli. Underdog Spiced Rum offers a complex yet approachable flavour profile. 

Award-winning – Underdog Rum is proud to be the only UK spirit to win a medal at the 2024 Frankfurt Spirits Trophy 

A versatile, crowd-pleasing, accessible spiced rum – pairs well with your favourite mixer. Pair with cola, lemonade, ginger beer, ginger ale, you name it. 

Feeling inventive? Try a spiced Daiquiri by shaking 60ml Underdog Spiced Rum, 30ml lime juice, 30ml vanilla simple syrup and 2 dashes of Angostura bitters.